Disha Galwankar - AICE Media Studies

 Introduction As I progress, I have decided to start drafting the cover of my magazine. There are a few ideas I have which involve the masthead, cover image, and more. I plan to have a magazine that is not completely conventional. Throughout this blog, I will be exploring some ideas that are conventional to an extent. These designs are not set in stone and will change as I continue to work on this project. To create these designs, I first created paper sketches of what ideas I had. I then used a design platform known as Canva to create my designs digitally. Some terms you will need to know are masthead (which is the title of the magazine), main cover line (the title referring to the feature story), the cover image/ main image (the image on the cover of the magazine), and coverlines (the titles referring to some of the stories features in that issue of the magazine).  Design One My cover starts with the masthead. Sticking with the conventions of my genre, I would like to have a masthead

 Introduction  When designing a magazine, there are a variety of aspects to consider. From the font to the color scheme. every decision must be intentional in order to gain readers. You have to keep in mind elements such as font psychology and color theory but those are not the only aspects that you must be aware of. Below are a few tips and things to keep in mind when designing a magazine as they can exponentially increase the effectiveness of a design and a layout. 1) Include Illustrations This may not seem to be important but the effect it has is critical to a design. One of the most important factors in rating a design is whether or not it it is effective in meeting its purpose. In magazines, illustrations are not common as the convention is to use photographs. Photographs are effective, there is no doubt of that, but using illustrations is unexpected. In the world of marketing, the unexpected sparks curiosity. This is what leads to people giving a product a chance. The illustratio

 Introduction  Color theory, at its simplest, is the science and art of utilizing color. Established by Issac Newton when he created the color wheel, it explains how humans perceive color and how colors visually mix and contrast. The basis of color theory involves the three main types of colors: primary, secondary, and tertiary colors. The primary colors are red, blue, and yellow. Traditionally, they cannot be created by combining other hues. The secondary colors, made from mixing two primary colors, are green, orange, and purple. The tertiary colors, made from mixing a primary and secondary color, are yellow-orange, red-orange, red-purple, blue-purple, blue-green, and yellow-green.  The properties of colors are hue, chroma, and lighting. Hue is how the color looks, or how it looks in its pure form. Chroma is how pure it is, whether there is shading (black added to the color), tint (white added to the color), or tones (grey added to the color). Finally, there is lighting. This is how p